Curiosity empowers people to tap into their thoughts and ideas. It empowers people to find solutions. It allows them to be comfortable saying, “I don’t know. Let me find out!” It helps them walk into a situation thinking “What can I learn?” instead of, “I know the answer!”
And curiosity is undoubtedly beneficial to a medical practice or any business that is trying to connect with patients, encourage loyalty and referrals, and stand out from the competitors.
Which avenue does your practice choose? 
- Un-curious. Rigid. Falsely-confident. Egocentric. Indifferent.
- Not interested in changing: This is the way we do things!
- Thinking you know the answer automatically.
- Approaching problems with statements.
- Finding out something surprising when it’s too late.
- Curious. Engaging. Learning. Growing. Interested. Flexible. Creative.
- Interested in consistent growth.
- Knowing things, but realizing you don’t know everything.
- Approaching problems with questions.
- Discovering people and things in a way that feels refreshing.
A curious approach is correlated with better problem solving, higher creativity, more interpersonal connection, more confidence, and overall, more successful outcomes. Patience, memory, neural connections — they’re all higher with curiosity! Harvard Business Review covers the benefits of curiosity here.
Consider:
- Do you ask your patients for feedback (and then learn from it)?
- Do your team members approach one another — and the world — with a willingness to discover?
- Are you looking for ways to improve your marketing, systems and customer service?
- How could a more curious approach help you?
What can you do to foster curiosity within your medical practice?
We have some ideas. Let us guide you.